This metric gives information on how many Unique Contacts have clicked the links present in the Broadcast. It eliminates duplicate clicks of the same link and considers a single Contact clicking two links as one unique click by that Contact.
It is the count of distinct contacts who have clicked on at least one of the broadcast delivered to them in the given duration.
How does the system define Unique Click Rate? Print
Modified on: Thu, 2 Sep, 2021 at 10:43 AM
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