A market segment is a group of people who share one or more common characteristics, lumped together for marketing purposes. Each market segment is unique, and marketers use various criteria to create a target market for their product or service.

    

Below are the steps to delete segment:

  1) Login to the panel

    

 2) Click on Data

    

 3) Click on Contacts

    

 4) Click on All Contacts
    

    

    

5) Click on Segments

    

 

    

6) Mouse hover the Segment that you want to delete

    

 

    

7) Click on delete

    

8) Click on OK